Customer Relationship Management - Beyond the Hype
Stefan Roos, Siebel
Wednesday 17 September 2003
A few years ago, Customer Relationship Management (or CRM) was the 'must have' application for many large companies. As the marketplace begins to mature, has CRM really delivered what it promised? How has the market changed and where have companies had success implementing CRM?
Siebel Systems is the world's largest provider of Customer Relationship Management Solutions. With over 3,500 implementations of its software worldwide it has considerable insight into what makes a successful project.
Stefan Roos is a Senior Sales Consultant at Siebel, with a background in Accounting, Finance, Planning and Systems Implementation, with over 20 years experience in the IT industry.
18.30 for 19.00
National Liberal Club, 1 Whitehall Place, London SW1
Nearest Underground - Embankment / Nearest Overground - Charing Cross
AICS members - £12.50 each plus VAT
Guests & Visitors - £17.50 plus VAT
price includes finger buffet and wine
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Previous meetings in 2003
Service Level Agreements
Late Payment of Commercial Debt | Email Viruses
Handouts and/or speakers' notes are still availble for these meetings - please contact the Hon Secretary for more details.